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Abu Dhabi Real Estate Centre Launches Digital EOI Registration Through Madhmoun Platform

Abu Dhabi Real Estate Centre Launches Digital EOI Registration Through Madhmoun Platform

Farhan Bajwa

The Abu Dhabi Real Estate Centre (ADREC) has introduced a new digital system that changes how investors register their interest in off-plan properties. From now on, all Expressions of Interest (EOIs) must be submitted online through the Madhmoun platform.

This step is part of Abu Dhabi’s wider plan to make real estate transactions safer, faster, and more transparent.


What Does This Mean for Investors?

An Expression of Interest (EOI) is usually the first step when buying an off-plan property. Investors pay a deposit to secure a unit before the official sales launch.

Under the new system:

  • EOIs must be registered digitally.

  • Deposit funds are placed in a government-managed escrow account.

  • ADREC directly supervises the process.

  • Refunds are processed digitally when applicable.

This removes many of the risks that were previously linked to manual or intermediary handling of funds.


First Project to Use the Digital EOI System

The first development to implement this system is the Manchester City Yas Island Residences by Ohana Development, launched on Yas Island.

Moving forward, all developers launching new off-plan projects in Abu Dhabi will be required to register investor EOIs digitally through Madhmoun.


Stronger Protection and Transparency

According to ADREC officials, this move is designed to:

  • Protect investor funds

  • Improve transparency

  • Reduce fraud risks

  • Align Abu Dhabi with international best practices

With EOIs now deposited into preparatory escrow accounts managed by the government, investors have greater confidence that their funds are properly secured.


Part of Abu Dhabi’s Digital Transformation

This new step follows the launch of Abu Dhabi’s Digital Buy & Sell Journey, introduced in 2025.

Through integration with the TAMM platform and powered by the UAE Pass application, buyers and sellers can now complete property transactions fully online.

The system allows:

  • Digital signing of documents

  • Escrow account settlements

  • Mortgage release and registration

  • ADREC Trustee verification

  • Secure transactions without physical paperwork

Investors can now complete property purchases from anywhere in the world without visiting Abu Dhabi in person.


Why This Is Important for the Market

This initiative strengthens Abu Dhabi’s position as one of the region’s most secure and advanced real estate markets.

By removing traditional manual processes and introducing full digital oversight:

  • Transactions become faster

  • Investor protection increases

  • Developers operate under clearer regulations

  • The overall buying journey becomes smoother

Abu Dhabi is now the first city in the region to offer a fully digital, government-backed property transaction system from start to finish.


Final Thoughts

The digital registration of EOIs through Madhmoun marks another major step in modernizing Abu Dhabi’s real estate sector. For investors, it means higher security and transparency. For developers, it brings structured and regulated processes.

As the market continues to grow, these digital improvements are expected to attract more local and international investors to Abu Dhabi’s off-plan property sector.

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